We were recently in the market for a new dresser for our daughter. After a great deal of research, we settled upon a particular Carolina Cottage dresser. Since we knew exactly which dresser we wanted, we decide to buy it on-line, which wouldn’t cost any more than a brick-and-mortar store, since we’d have to have it delivered in any case, and might cost even less.
After researching online prices for this dresser, we found one site, PriceFalls.com, with a price significantly lower than all of the others. It turns out that PriceFalls storefronts other merchants as well as selling its own stuff, and this particular deal was actually being offered by Unbeatable Sale, a.k.a. UnbeatableSales.com, Bon’Cui, PlayingKitchen.com, ComfortMarket, TechnoOutlet.com, FunToyMall.com, ToolsChest, GreaterMedical, TravelBagsMall.com, HalloweenMall, PetShopUSA.com, WeddingPartyMall, and lord only knows what else.
I’ll let the letter I sent earlier today to the Cyber Fraud Unit of the New Jersey Division of Consumer Affairs pick up the story from here… (more…)